Career Description
| Start date | September 2017 |
| Duration | 4 quarters |
| Campus | Rohrmoser |
| Format | Onsite |
| Schedule | Thurs. and Fri. evening, Sat. daytime |
| Scholarships available | Yes |
The Master’s degree in Commerce and International Markets focuses on studying the factors involved in a company’s internationalization process, while providing students with a unique balance between theory and practice. As part of this Master’s program students analyze the nature and makeup of factors that drive commerce and international markets and how these interact to ensure companies’ successful market incursion.
In response to the labor market needs and a market research conducted by the University, we have based the Master’s degree program in International Markets and Commerce on the following curricular pillars:
- Practical-professional: Allow students the opportunity to encounter and better understand reality to develop their own perspective of the world, while continuously confronting it to ensure continuous improvement and reformulation.
- Human talent: Create an environment that fosters creative intelligence, which is the ability to respond to specific problems, generate ideas, look at the world without taking anything for granted, while recognizing our ability to change these surroundings.
- Dispute settlement and conciliation: A Master in International Markets and Commerce not only needs to be an effective communicator, capable of a good listening and anticipating events, but must also be able to understand his/her negotiating counterparts. These are key competencies and skills of the professionals who work in international commerce.
Occupational Profile
Graduates from our Master’s degree program in International Markets and Commerce will have developed critical thinking skills as well as a better understanding of the global environment, allowing them to work in key areas in this field. Among other tasks, our graduates will be qualified to:
- Design competitive strategies to successfully position products in national and international markets.
- Implement effective marketing strategies in different markets worldwide.
- Evaluate the commercial and business opportunities of a specific company, sector, product or service.
- Conduct an analysis of the business and market environment.
- Negotiate international agreements.
- Use the necessary tools to analyze business, market and product trends.
- To manage their own company.
- Work for government and non-government organizations in the area of international commerce.
- Advise companies on internationalization processes and foreign trade.
- Design strategies to curb risks associated with internationalization processes.
- ·Conduct business and market research to determine the feasibility of introducing a product or service in international markets.
Areas of Study
Though economic factors are key determinants of successful market incursion, it is important to know how to identify opportunities and develop strategies to internationalize company operations.. Therefore, to ensure a better understanding of reality, this Master’s program incorporates different topics to help students develop the professional skills and competencies necessary to thrive both nationally and internationally.
The curriculum focuses on:
- International commerce
- Analysis of the business context
- Company internationalization
These areas of knowledge are the base for the conceptual framework of this program and are integrated into the professional experience with an interdisciplinary approach, which helps understand the complex issues that may arise when entering foreign markets.
Curriculum:Master’s degree in International Markets and Commerce
I Quarter
Legal and Economic Aspects of International Commerce: Case Study Analysis
Global Value Chains
Seminar in International Affairs: Current Global Topics
Analysis of the Business and Investment Climate
III Quarter
Economic Integration and Free Trade Agreements
International Finance
International Marketing
Research Seminar: Applied Research I
II Quarter
International Agreements
Trade Logistics
Business Intelligence
Strategic Negotiation
IV Quarter
Trade and Competition
Project Management
Technology and Business
Research Seminar: Applied Research II
I Quarter
Legal and Economic Aspects of International Commerce: Case Study Analysis
Global Value Chains
Seminar in International Affairs: Current Global Topics
Analysis of the Business and Investment Climate
II Quarter
International Agreements
Trade Logistics
Business Intelligence
Strategic Negotiation
III Quarter
Economic Integration and Free Trade Agreements
International Finance
International Marketing
Research Seminar: Applied Research I
IV Quarter
Trade and Competition
Project Management
Technology and Business
