Program description
| Start date | September 2017 |
| Duration | 10 Quarters |
| Campus | Rohrmoser |
| Format | Onsite |
| Schedule | Day and evening options |
| Scholarships available | Yes |
The Bachelor’s degree in Business Science responds to the need for a management program focusing on individuals as part of their context. The objective of this program is to enhance students’ knowledge and understanding of the principal business components and their interactions, namely: management, leadership, human resources, capital, labor, production, managerial and adaptive capacity.
In response to the labor market needs and market research conducted by the University, we have based the Bachelor’s degree program in Business Science on the following curricular pillars:
- Leadership: Develop leaders capable of guiding organizations to produce tangible results. This is attained through a holistic approach to leadership which emphasizes that social and ethical attributes are just as important as professional and technical ones.
- Management capacity: Exhibit personal skills that facilitate teamwork and communication, as well as the necessary technical competencies to take discerning, evidence-based decisions.
- Human talent: Create an environment that fosters creative intelligence and hence the ability to tackle and respond to specific problems, generate ideas how to solve them, look at the world without taking anything for granted, while recognizing our ability to shape our business context.
- Analysis and relationship with the broader environment: Given that individuals are conditioned, influenced and guided by the society they live in, education must be context sensitive.
Occupational Profile
A LEAD University Bachelor in Business Science has the necessary job skills and competencies to work in both the public and private sectors and will be qualified to:
- Design strategies to enter and position in new international markets
- Advise chambers of commerce and business associations on trade and international business matters
- Conduct analysis of financial, accounting and administrative issues
- Analyze the political-economy of international markets and detect business opportunities
- Understand procurement processes and general logistics
- Engage in export and import
- Investigate and analyze the business environment in different markets
- Organize and plan the internal processes of organizations and companies
- Provide advice on applicable laws and regulations a company must abide by.
- Conduct successful negotiations using basic techniques.
- Incorporate information and communication technologies into an organization’s processes.
- Conduct market research before launching a new product or service in specific markets.
- Lead and plan the international operations of a national or international company.
- Occupy management positions using soft skills such as leadership and effective communication.
Areas of Study
Though economics and finance constitute the theoretical bases of business science, management and personal skills are needed to lead an organization or company effectively. Consequently, ULEAD has developed a curriculum that incorporates six disciplines:
- Human development
- Leadership and personal skills
- Core course
- Technological skills
- Accounting and finance
- Management
These areas of knowledge are the bases for the conceptual and theoretical frameworks of this bachelor’s program. They have been articulated using an interdisciplinary approach better to understand the issues that may arise when practicing business science and to developing possible solutions to address these issues from an integrated perspective.
Curriculum:Bachelor’s degree in Business Science
I Quarter
Introduction to Business Administration
Written Communication Skills
General Mathematics
World History
III Quarter
Innovation and Creativity
Leadership and Change
Principles of Accounting
Business Ethics
Regional History
V Quarter
Marketing and Advertising
Financial Mathematics
Microeconomics
Human Resources Management
VII Quarter
Analysis of the Business Environment
Investment Analysis
Technology Management
Data Mining
IX Cuatrimestre
Business Strategy
Stock Market
Corporate Social Responsibility
Digital Marketing and E-commerce
II Quarter
Analysis of Current National and International Issues
Negotiation Techniques
Business Calculus
Classic and Contemporary Philosophy
Introduction to Law
IV Quarter
Applied Statistics
Cost Accounting
Principles of Economics
Principles of Marketing
VI Quarter
Operations and Services
Business Finance
Macroeconomics
General Information Systems
VIII Quarter
Market Research
Emerging Companies
Leadership and Change
Interpersonal Relations and Team Work
X Quarter
Supervised Professional Internship
I Quarter
Introduction to Business Administration
Written Communication Skills
General Mathematics
World History
II Quarter
Analysis of Current National and International Issues
Negotiation Techniques
Business Calculus
Classic and Contemporary Philosophy
Introduction to Law
III Quarter
Innovation and Creativity
Leadership and Change
Principles of Accounting
Business Ethics
Regional History
IV Quarter
Applied Statistics
Cost Accounting
Principles of Economics
Principles of Marketing
V Quarter
Marketing and Advertising
Financial Mathematics
Microeconomics
Human Resources Management
VI Quarter
Operations and Services
Business Finance
Macroeconomics
General Information Systems
VII Quarter
Analysis of the Business Environment
Investment Analysis
Technology Management
Data Mining
VIII Quarter
Market Research
Emerging Companies
Leadership and Change
Interpersonal Relations and Team Work
IX Cuatrimestre
Business Strategy
Stock Market
Corporate Social Responsibility
Digital Marketing and E-commerce
X Quarter
